
Discover our professional
training courses
Tailor-made professional training courses for your teams, partners or customers, organised at your premises or at the Hoptimalt Beer Academy. Thanks to our multilingual team, we operate worldwide to share our cutting-edge beer expertise and guarantee a consistent and impactful learning experience.

Zythology & Beer Knowledge
Introduction to Zythology
Understanding the world of beer: raw materials, styles, history and tasting techniques.
Sensory analysis of beer
Develop your aromatic and taste analysis skills in order to better describe and understand beer.
Recognition of off-flavours
Identify aromatic defects in beer and understand their origins in brewing or serving.
Beer styles and their characteristics
Explore the major beer families and their specific aromatic and technical characteristics.
The culture and history of beer
Discover the historical evolution of beer, its traditions and cultural significance.
Beer Service
Beer service training for the hospitality industry
Practical training for waiters, barmen, barmaids and hospitality managers.
Management and maintenance of draught beer systems
Understanding how a beer dispensing system works and ensuring quality service.
Advice and knowledge of beer styles
Understanding the different styles, their characteristics and how to advise customers on their choice of beer.


Expertise & Certifications
Preparation for Cicerone Level 1 certification
Official training to prepare for Cicerone Certification programme qualifications.
Hoptimalt Beer Academy - Belgian Styles Certification
Certification course dedicated to understanding, tasting and mastering the major styles of Belgian beer, combining history, sensory analysis, service and brewing culture.
Beer sommelier
Advanced training to become an expert in beer tasting and service.
Breweries & beer professionals
Commercial training for breweries
Learn how to better present and sell your beers to the hospitality industry and distributors.
How to talk about your beer
Transforming the technical characteristics of a beer into a sales pitch.
Training your teams about beer
Internal training for sales, marketing or distribution teams.
Consultancy
In collaboration with beNov, comprehensive support for your brewing project, covering business development and management, commercial strategy, negotiations, marketing, and more.


Customised training courses
Customised training for breweries or brands
Creation of training courses tailored to the specific needs of a brewery or brand.
Training for distributors and importers
Train teams to better understand and present products.
Hoptimalt Beer Businness
For several years, the Hoptimalt Beer Academy has been training beer professionals across Europe and internationally. Our training courses have already been delivered to hospitality teams, breweries, distributors and at world-renowned events. From training in perfect beer service to sensory analysis and certification, we support professionals in developing their expertise and promoting beer culture.
They trust Hoptimalt for their training courses




























